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“New” School Agent

The Insurance business is changing rapidly.  As costs continue to increase; employers are looking for advice, information and solutions.  At Braden Benefits we are watching a transition in the market as companies replace their ‘friend’ and find a ‘trusted advisor’. 

Pro-Active, Progressive, Innovative, Consistent, Loyal, Integrity

The Group Health Insurance arena is quickly evolving.  Agents are going to need to change the services they provide and how they approach their business.  Why is this important?  The new model agent will save a client significant sums of money over the next 5 years.

Old School
New School

Insurance Salesperson
Selling a Commodity
Distributing Quotes
Status Quo
Friend 

Benefits Advisor
Selling a Unique Process
Building Trust
Tactical Approach
Trusted Advisor

The “new” agent is about creating solutions.  It is about moving the employee population from a treatment oriented to a preventive oriented healthcare model.

Just like your CPA and attorney are trusted advisors and a member of your executive team, so should your employee benefit agent.  How else are you going to manage the second largest and fastest growing line item in your budget?

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